Privacy
Policy
This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information from our customers, website visitors, and individuals who interact with our services.
Scope of This Policy
This Privacy Policy does not apply to personal information that we process solely on behalf of our customers in our role as a service provider, processor, or contractor. Our Services are intended for business use and not for personal, family, or household use.
Personal Information We Collect
We collect personal information that you provide directly to us and information gathered automatically through your interactions with our Services.
Information You Provide
- Business contact information — name, company, job title, phone, email, and mailing address.
- Communications — inquiries, feedback, support requests, and meeting details.
- Account & onboarding information — details provided during proposals, agreements, or onboarding.
- Financial & billing information — billing name, address, transaction records. We do not store full payment card numbers.
- Marketing information — communication preferences, event participation, and newsletter subscriptions.
- Social media information — interactions with our pages on Facebook, Instagram, LinkedIn, X, and others.
Information from Client-Facing Tools
- Name, phone, email, property interest, and inquiry details submitted through forms we manage on behalf of customers.
- Data submitted through CRM systems, landing pages, chat tools, and automation workflows.
Information Collected Automatically
- Device & technical data — IP address, browser type, OS, language, screen resolution, and unique identifiers.
- Usage data — pages viewed, clicks, time spent, navigation paths, and email engagement.
- Cookies & tracking technologies — cookies, pixels, local storage, session replay tools, and analytics scripts.
How We Use Your Personal Information
- Provide, maintain, support, and improve our Services.
- Communicate about proposals, onboarding, projects, invoices, and support.
- Manage customer relationships and internal business operations.
- Analyze usage trends and improve the user experience.
- Send marketing communications and manage advertising campaigns.
- Comply with legal obligations, prevent fraud, and protect safety.
- Create aggregated, anonymized data for analytics and benchmarking.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties except as necessary to provide messaging services.
How We Share Personal Information
We may share personal information in limited and defined circumstances to operate our business and comply with legal requirements.
- Service providers — hosting, CRM, analytics, payment processors, and automation tools.
- Advertising & analytics partners — for marketing, attribution, retargeting, and campaign measurement.
- Professional advisors — lawyers, accountants, auditors, and insurers.
- Compliance & safety — to comply with law, prevent fraud, and protect rights.
- Business transfers — in connection with mergers, acquisitions, or asset sales.
- At your direction — when you request or consent to specific sharing.
- Customer-controlled environments — where we act as a service provider on behalf of a customer.
Your Privacy Choices
We respect your ability to control how your personal information is used. Depending on your location and applicable law, you have meaningful rights over your data.
Rights You May Have
- Right to know what personal information we collect, use, disclose, or process.
- Right to access a copy of your personal information.
- Right to correct inaccurate personal information.
- Right to request deletion of your personal information, subject to legal exceptions.
- Right to object to or restrict certain processing.
- Right to withdraw consent where processing is based on consent.
- Right to not be discriminated against for exercising your privacy rights.
Opt-Out Options
- Marketing emails — use the unsubscribe link or contact us directly.
- Marketing texts — reply STOP where applicable.
- Cookies — remove, block, or reject through browser or device settings.
- Analytics & advertising — use provider-specific opt-out mechanisms.
Online Tracking & Advertising
We use cookies, pixels, local storage, web beacons, and similar technologies for functionality, analytics, personalization, advertising, retargeting, and measurement.
You can manage cookie preferences through your browser or device settings. Some browsers support privacy extensions that can reduce tracking. Blocking cookies may affect certain features of our website.
Our website may not respond to "Do Not Track" browser signals in all cases, as there is no consistent industry standard for doing so.
Data Security & Retention
We use reasonable administrative, technical, organizational, and physical safeguards to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
No method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, but we take reasonable measures to protect your information.
We retain personal information for as long as necessary to provide Services, comply with legal obligations, resolve disputes, enforce agreements, and prevent fraud. Retention periods vary based on the nature of the information and applicable requirements.
Additional Disclosures
Children's Privacy
- Our Services are not directed to children under 18.
- We do not knowingly collect personal information from children under 18.
- If we discover such collection, we take appropriate steps to delete it.
Cross-Border Processing
- Our operations and vendors may be located in the United States and other countries.
- Personal information may be processed outside your state, province, or country.
- Where required by law, we implement appropriate safeguards for cross-border transfers.
Third-Party Services
- Our website may link to third-party websites, platforms, and integrations.
- This Privacy Policy does not apply to third-party privacy practices.
- We encourage you to review the privacy policies of third-party services.
Policy Changes
- We may update this Privacy Policy from time to time.
- Material changes will be communicated by updating the date at the top or by other appropriate means.
- Continued use of our Services constitutes acknowledgment of the revised policy.
Contact Us
For questions, requests, or concerns about this Privacy Policy or our privacy practices.
NextCTL LLC — RealtyCTL is a brand operated by NextCTL LLC. realtyctl.com ↗